The brand announced a partnership with Guide Dogs Australia to help raise the next generation of Guide Dog puppies.
Wendy’s chief executive officer Karin Hattingh announced today that Wendy’s will donate $1 for every hot dog purchased over the weekend of July 23 and 24 to Guide Dogs Australia. The funds raised will help ensure people who are blind or have low vision are supported, remain independent and are empowered to be active members of the community.
“We want this sponsorship to help make a difference to people across the country, raising awareness and giving our customers a chance to get involved, while also furthering people’s understanding of the Guide Dogs network in each state,” Hattingh said.
“Our stores have always been a symbol of happiness and fun, so we are hoping that this is something we can bring to our relationship with Guide Dogs Australia. We can’t let International Hot Dog Day pass us by without giving all Australians something to celebrate… and what better way than to drop into your local Wendy’s store and grab a dog – but also support the work the real dogs do.”
Guide Dogs Australia National Commercial Partnerships Manager Sacha Koltun said the relationship between Guide Dogs and Wendy’s was a great match.
“Just as treats from Wendy’s bring people together, so too does Guide Dogs Australia,” Koltun said.
“With the support of Wendy’s wonderful staff and customers, we’ll be able to continue to provide essential services for children, teenagers and adults who are blind or vision impaired.”
Wendy’s Milk Bar stores across the country will offer special deals over the weekend and will welcome visits from dogs in training.
Do you know more about this story? Contact us anonymously through this link.