The coffee chain's franchise partners across the country have banded together to donate $45,000 to Variety – the Children’s Charity, following fundraising initiatives across all coffee houses.
This year marks the sixth consecutive year that Gloria Jean’s Coffees have nominated Variety – the Children’s Charity as the recipient for their largest annual fundraising campaign.
Gloria Jean’s Coffees Drinks Innovation & Barista Trainer Melita Ferraro said the brand is proud to support the essential work the charity does for Australian children who are sick, disadvantaged or who have special needs.
“Dating back to 2011 and encompassing a number of successful fundraising campaigns, our relationship with Variety is really strong, and we are pleased to assist their hard work wherever we can,” she said.
This year, Gloria Jean’s Coffees’ support of Variety – the Children’s Charity included in-store collections, and a ‘Cappy Hour’ campaign.
The money raised by Gloria Jean’s Coffees franchise partners and guests will go towards the charity’s three key programs: Future Kids, Freedom Kids and Caring for Kids.
Variety – the Children’s Charity is committed to empowering Australian children who are sick, disadvantaged or who have special needs reach their full potential. Variety aims to ‘fill the gaps’ in support and prioritises requests for which there is little or no government support.
Since 2009, Gloria Jean’s Coffees has raised more than $795,000 for its charity partners through Cappuccino for a Cause.
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