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CO-WRITTEN / PARTNER | Staff Reporter, Australia
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A QSR Media Conference Exclusive: Session notes on the Ethical QSR and the Digital QSR

Erika Sirimanne, Business Development Consulting at Euromonitor International explores ethical branding and connecting with the "hyperconnected consumer".

At the QSR Media Conference held last 22 July, Sirimanne explores what “ethical” means, as well as the “dos and don’ts” of ethical branding, as well as using technology to connect to consumers.

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A QSR Media Conference Exclusive: Session notes on the Ethical QSR and the Digital QSR

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